Craig Cutler is a photographer and director who turns ideas into images and stories.
His commissioned collaborations range from print campaigns for clients IBM, Visa, American Express, and Samsung, to broadcast commercials for clients like T. Rowe Price and Nascar, to editorial assignments for publications including The New York Times Magazine, The Washington Post Magazine and National Geographic.
A prolific image-maker, Craig is also well known for his ambitious personal projects, like the film, sculpture and 8x10 Peg and Sphere project, MONO, his black and white series that was photographed between assignments around the world and his first short film "The Boxer".
“His work is incredibly graphic, yet feels very natural and beautiful at the same time,” notes Ogilvy & Mather executive creative director Michael Paterson, who worked with Craig on a worldwide multimedia campaign for IBM. “I think his work extends the boundaries of commercial photography into the art world.”
Craig considers collaboration the key to success. He often cites David Ogilvy’s advice to surround yourself with people who are better than you and let them do what they do best. “I like to conceptualize, I like to direct,” Craig once told PDN in an interview on his yearlong personal project, CC52
. “I let the people I work with do the things they’re good at, so I can focus on the ideas and concepts. This way you get the most out of the project.”
Craig has received awards for his photography by Communication Arts, American Photography, Cannes Lions, PDN, Graphis, the British One Club, and others. His work has also been widely exhibited, including at the Carnegie Museum of Pittsburgh, the International Center of Photography in New York City, and his alma mater, the University of Delaware. He is based in both New York and Los Angeles. He is represented by Fela Cortes
and Candace Gottschalk
for photography assignments and Lisa Mehling
at Chelsea Films for motion picture and broadcast work.
See more: studio.craigcutler.com
Graphis gold awards in 100 Best in Photography Annuals, Cannes Gold Lions, British One Club, Photo District News Photography: Advertising and Video Annuals, American Photography Annuals, Gold New York Addy Awards, International Photography Moving Image Photographer of the Year finalist, Communication Arts Photo Annuals, American Photography International Motion Art Awards.